More than football

The Ravens want Munich Sports Day to be more than just another game. The club is combining the home matchup with a charity raffle, fan offers, merchandise promotions and practical information for hot weather.

The cooling stations are particularly important, as is the announcement that supporters may bring 0.5-liter PET water bottles into the stadium. The club is responding to the conditions and developing gameday as a fan experience with a clear service component.

Additional community initiatives include the ongoing game-worn jersey auction and the official Munich Ravens Burger, which is set to be available in Munich from July 1. For the EFA, it is a strong local community story.